Customer Experience Consulting for Mobility Tech

Urban mobility is a beautiful mess: shifting rules, thin margins, fragmented journeys, and ops that creak at scale.

We turn all that friction into desire, one seamless flow from search to support, trust-first safety, and habits that keep riders coming back.

somebody using mobility sharing platform
somebody using mobility sharing platform
somebody using mobility sharing platform

55%

55%

55%

of car-rental broker websites in breach of EU law on transparent information. A direct CX trust issue.

Ending a trip outside the business area can trigger €500 charges with major providers, a frequent source of user complaints/confusion.

a girl using a car sharing app
a girl using a car sharing app
a girl using a car sharing app

Where It Hurts

How To Attract Qualified Customers on a Mobility Tech

MAIN PAIN POINTS INSIDE THE MOBILITY TECH INDUSTRY

Where It Hurts

How To Attract Qualified Customers on a Mobility Tech

MAIN PAIN POINTS INSIDE THE MOBILITY TECH INDUSTRY

Mobility lives in the real world: city permits, kerb space, uptime SLAs, GBFS/GTFS feeds, driver quality, vandalism, seasonality.

If you want qualified buyers to lean in, speak their language and promise outcomes that matter: higher utilisation, faster time-to-first-ride, fewer support tickets, better NPS, and unit economics that finally behave.

Loyalty Is Bought, Not Earned

Users hop apps for a £1 promo; no habit, no attachment.

Loyalty Is Bought, Not Earned

Users hop apps for a £1 promo; no habit, no attachment.

Loyalty Is Bought, Not Earned

Users hop apps for a £1 promo; no habit, no attachment.

Fragmented Journeys

Search → booking → unlock → ride → support feels like five different products.

Fragmented Journeys

Search → booking → unlock → ride → support feels like five different products.

Fragmented Journeys

Search → booking → unlock → ride → support feels like five different products.

Pricing & Fairness Perception

Surge, fees and caps feel random; acceptance drops.

Pricing & Fairness Perception

Surge, fees and caps feel random; acceptance drops.

Pricing & Fairness Perception

Surge, fees and caps feel random; acceptance drops.

Unit Economics Squeeze

High CAC, promo addiction, low frequency: revenue leaks everywhere.

Unit Economics Squeeze

High CAC, promo addiction, low frequency: revenue leaks everywhere.

Unit Economics Squeeze

High CAC, promo addiction, low frequency: revenue leaks everywhere.

Trust, Safety & Quality

Inconsistent vehicles/drivers and weak incident handling kill confidence.

Trust, Safety & Quality

Inconsistent vehicles/drivers and weak incident handling kill confidence.

Trust, Safety & Quality

Inconsistent vehicles/drivers and weak incident handling kill confidence.

Ops & Fleet Stress

Maintenance, vandalism, and availability gaps keep ops firefighting, not scaling

Ops & Fleet Stress

Maintenance, vandalism, and availability gaps keep ops firefighting, not scaling

Ops & Fleet Stress

Maintenance, vandalism, and availability gaps keep ops firefighting, not scaling

Integration & Interoperability Pain

Partners, payments, passes, and feeds rarely “just work.”

Integration & Interoperability Pain

Partners, payments, passes, and feeds rarely “just work.”

Integration & Interoperability Pain

Partners, payments, passes, and feeds rarely “just work.”

Regulatory Whiplash

Local rules change fast; approvals and communications don’t keep pace.

Regulatory Whiplash

Local rules change fast; approvals and communications don’t keep pace.

Regulatory Whiplash

Local rules change fast; approvals and communications don’t keep pace.

How We Fix It

Mobility Tech CX Strategy: Pain Points, Solutions & Service Stack

See how each mobility tech pain flips into a CX opportunity, and the Cheering service stack that delivers it.

How We Fix It

Mobility Tech CX Strategy: Pain Points, Solutions & Service Stack

See how each mobility tech pain flips into a CX opportunity, and the Cheering service stack that delivers it.

How We Fix It

Mobility Tech CX Strategy: Pain Points, Solutions & Service Stack

See how each mobility tech pain flips into a CX opportunity, and the Cheering service stack that delivers it.

Mobility Tech Pain

CX Opportunity (Solution Angle)

Cheering the Customer Service Stack

Loyalty Is Bought, Not Earned

Create a signature experience. A moment they can’t get elsewhere.

We define and operationalise a signature moment (e.g., guaranteed start, rescue concierge), then weave it into lifecycle comms and community.

Fragmented Journeys

Make it feel like one product. One flow from discovery to support with a single source of truth.

We unify search→booking→unlock→ride→support, add live status throughout, and fix dead-ends with recovery paths.

Pricing & Fairness Perception

Be radically transparent. Show what costs what, and why, before the tap.

We build pricing explainers, caps and fee visibility, and context-aware prompts so surge feels understandable, not sneaky.

Unit Economics Squeeze

Build repeat use, not one-off rides. Turn occasional riders into weekly habits.

We design habit loops, lifecycle nudges at high-intent moments, and upgrade paths that feel fair, then A/B for LTV lift.

Trust, Safety & Quality

Make safety feel effortless and human. Clear standards, calm guidance, fast help.

We craft safety rituals, design incident journeys and follow-ups that rebuild trust, and set quality cues riders notice.

Ops & Fleet Stress

Reduce avoidable pain. Fewer avoidable tickets, clearer behaviours, better utilisation.

We design ops journeys (maintenance scheduling, damage reporting), geofencing clarity, parking guidance and nudges that prevent abuse—freeing field teams.

Integration & Interoperability Pain

Make partners feel native. Tickets, passes, payments and feeds that actually cooperate.

We design partner handoffs and data contracts, specify status/error behaviours, and provide implementation guidance so integrations land cleanly.

Regulatory Whiplash

Design for the city, not against it. Align journeys with local rules and make approvals smooth and visible.

We run stakeholder mapping (city–operator–user), blueprint permit-sensitive flows, and script proactive comms so riders know what’s allowed and why.

Seen This Film Before?

Leaky onboarding, clunky hand-offs, loyalty bought with discounts… if your journey feels too hard, you’re not alone. We co-create seductive fixesl, mapping friction, designing trust-first flows, and shipping wins you can measure.

Seen This Film Before?

Leaky onboarding, clunky hand-offs, loyalty bought with discounts… if your journey feels too hard, you’re not alone. We co-create seductive fixesl, mapping friction, designing trust-first flows, and shipping wins you can measure.

Seen This Film Before?

Leaky onboarding, clunky hand-offs, loyalty bought with discounts… if your journey feels too hard, you’re not alone. We co-create seductive fixesl, mapping friction, designing trust-first flows, and shipping wins you can measure.

No Vanilla Values

Why Choose Our Services

Our Approach At Cheerring The Customer

No Vanilla Values

Why Choose Our Services

Our Approach At Cheerring The Customer

No Vanilla Values

Why Choose Our Services

Our Approach At Cheerring The Customer

People At Our Heart

Their needs, emotions, contexts, and contradictions. Because when you truly understand humans, design becomes an act of care. That’s when customers feel seen, desired, and undeniably important.

Not Here Only To Play Safe

We design experiences that cut through noise. Our work pushes boundaries, dares strategy, and champions bold ideas, transforming every interaction into a brand that should stand out.

Details Matter

The micro-moments, the invisible cues, the emotional texture of a service. We refine every layer to make sure the experience feels as good as it works. Every touchpoint should delight.

Details Matter

The micro-moments, the invisible cues, the emotional texture of a service. We refine every layer to make sure the experience feels as good as it works. Every touchpoint should delight.

Test. Validate. Listen.

Not to assumptions, but to truth. Every idea is challenged, every bias exposed, every insight put to the test. Our creativity isn’t built on opinions, it’s grounded in real data and human truth.

Design With, Not For

We don’t do rigid deliverables; we do flow. Collaboration fuels magic, creating a space for serendipity, spark, and possibility. It’s where the best outcomes are born, from real partnership.

Transformation With Intent

We design to shift how people feel, how teams work, and how brands connect. Every project is an invitation to evolve, with purpose, with elegance, and with impact that lingers

Transformation With Intent

We design to shift how people feel, how teams work, and how brands connect. Every project is an invitation to evolve, with purpose, with elegance, and with impact that lingers

Why CX, Why Now

Mobility Tech CX Consulting: Why It Drives Growth

Why CX, Why Now

Mobility Tech CX Consulting: Why It Drives Growth

Why CX, Why Now

Mobility Tech CX Consulting: Why It Drives Growth

1

Utilisation up, CAC payback down

A seamless first ride, reliable starts and habit-building loops increase frequency and revenue per active user, without endless promos.

1

Utilisation up, CAC payback down

A seamless first ride, reliable starts and habit-building loops increase frequency and revenue per active user, without endless promos.

1

Utilisation up, CAC payback down

A seamless first ride, reliable starts and habit-building loops increase frequency and revenue per active user, without endless promos.

2

Cost-to-serve down, risk down

Clear flows and self-serve status cut contact rates; safety/incident playbooks reduce escalations and regulatory friction.

2

Cost-to-serve down, risk down

Clear flows and self-serve status cut contact rates; safety/incident playbooks reduce escalations and regulatory friction.

2

Cost-to-serve down, risk down

Clear flows and self-serve status cut contact rates; safety/incident playbooks reduce escalations and regulatory friction.

3

Trust that compounds

Transparent pricing, predictable quality and human recovery create advocacy, lowering acquisition costs through word-of-mouth and partnerships.

3

Trust that compounds

Transparent pricing, predictable quality and human recovery create advocacy, lowering acquisition costs through word-of-mouth and partnerships.

3

Trust that compounds

Transparent pricing, predictable quality and human recovery create advocacy, lowering acquisition costs through word-of-mouth and partnerships.

renting a bike
renting a bike
renting a bike

How Mobility Tech Customer Experience Boosts Revenue & Loyalty

78.8% of car-sharing users say vehicle accessibility near home/work is the decisive factor; free-floating users are notably less satisfied with availability, signalling unmet expectations

+32%

+32%

+32%

Net revenue and positive free cash flow in 2024 while emphasising reliability and product improvements across cities

+50%

+50%

more first-time riders (Mar 2025 vs Mar 2024) as the operator rolled out new hardware, better positioning, and broader coverage

With extended operating hours (service until 2 a.m.) and increased permitted fleet, a city’s bike-share doubled usage in 4 months and saw +70% subscriptions in 2025.

Book Your Mobility Tech CX Audit

Tell us your mobility tech customer experience challenge. We’ll diagnose it fast and send a clear, ROI-driven action plan.

Book Your Mobility Tech CX Audit

Tell us your mobility tech customer experience challenge. We’ll diagnose it fast and send a clear, ROI-driven action plan.

Book Your Mobility Tech CX Audit

Tell us your mobility tech customer experience challenge. We’ll diagnose it fast and send a clear, ROI-driven action plan.

Questions, Answered

Mobility Tech CX: Your Questions, Answered

How do we kick off. And what do you need from us?

How do you handle city rules, safety, and privacy?

What does the project process look like?

How do you measure success (so it’s not fluffy)?

How do you work with Product, Ops, and Engineering (and drivers/fleet)?

Further questions? No guesswork.

Questions, Answered

Mobility Tech CX: Your Questions, Answered

How do we kick off. And what do you need from us?

How do you handle city rules, safety, and privacy?

What does the project process look like?

How do you measure success (so it’s not fluffy)?

How do you work with Product, Ops, and Engineering (and drivers/fleet)?

Further questions? No guesswork.

Questions, Answered

Mobility Tech CX: Your Questions, Answered

How do we kick off. And what do you need from us?

How do you handle city rules, safety, and privacy?

What does the project process look like?

How do you measure success (so it’s not fluffy)?

How do you work with Product, Ops, and Engineering (and drivers/fleet)?

Further questions? No guesswork.

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Get Updated

News, tempting updates, behind-the-scenes insights delivered straight to your inbox. Our newsletter is where the real seduction begins.

Enter your email for business updates

Get Updated

News, tempting updates, behind-the-scenes insights delivered straight to your inbox. Our newsletter is where the real seduction begins.

Enter your email for business updates